With the help of the 10 year-old, YouTube sensation, "Kid President", we educated the world on how to “Drive a Little Smarter” with a fully integrated campaign and a brand overhaul for Meineke Car Care.
Advertising, Broadcast, Digital, Retail, Print, Direct Mail
© 2013 | Pitch
Assoc Design Director: Ritz Cayabyab
Art Director: Mai Nakamura
Sr Designer: Kamil Markowski
Sr Copywriter: Andrew Ciaccio
Creative Director: Julie Gordon